A new Rolls-Royce Phantom: $325,000
A new Mercedes Maybach: $300,000
A new Bentley GT: $155,000
A Glasurit 90 Line finish: Priceless
The Rolls-Royce Phantom… the Bentley Continental GT… the Mercedes Maybach.
These new “superluxury” cars have been attracting crowds and grabbing headlines all over the world, and for
good reasons: They represent the pinnacle of automotive excellence and quality.
Clearly, one thing all three of these remarkable cars have in common is a price tag more commonly seen
on European castles with an attached garage and in-ground swimming pool. (In fact, Fortune magazine
described the Rolls as an English country house on wheels.)
However, the Refinish group is pleased to point out something else these three magnificent machines have in
common: A Glasurit 90 Line waterborne topcoat.
“About Glasurit paint, we often say that a world-class finish needs a world-class paint, and I can’t think of a
better example than these unique cars,” said Tony Dyach, Glasurit Brand Manager. “Everything about them
says ‘top quality’ and ‘unequalled luxury,’ and that obviously includes their paint finish.”
The companies that designed and manufacture these cars are renowned for their insistence on quality
and outstanding performance. Their choice of 90 Line as the topcoat for these extraordinary cars speaks
volumes about the quality and performance of BASF’s proven waterborne system. Body shops that use 90
Line can take pride in joining an exclusive club and can be sure that there is no finer premium automotive
paint in the refinish industry. If Glasurit waterborne paint meets the standards for the world’s most exclusive
cars, it will clearly meet and exceed the expectations of the shops’ customers.
Tony is quick to point out that 90 Line is also amazingly cost effective as measured in terms of productivity.
“A 90 Line finish will be as brilliant and every bit as durable as the finish on the new superluxury cars,” said
Tony. “And it will cost a lot less than a castle.”
|
